Dual Director of Sales - Multi-brand Renton - R-0023516
Company: Sonesta International Hotels Corporation
Posted on: February 16, 2021
Job Description Summary
Dual Director of Sales - Multi-brand Renton This position will
support Sonesta Select Renton and Sonesta ES Suites Renton.
Job Description Summary
The Dual Director of Sales (DDOS) develops and implements the total
sales and marketing strategy of two or more hotels located in the
same market to ensure that joint occupancy, average daily rate and
market share goals are achieved. This includes creating and
implementing specific revenue, sales and marketing strategies and
tactical plans by hotel and the joint enterprise. Results are
monitored and adjusted to current market conditions to stay nimble
and react advantageously to competitors, as well as position each
hotel appropriately in the market. The DDOS will work directly with
multiple General Managers and the Regional leadership team to
identify specific strategies and tactics to drive revenue according
to the markets demand. They may also manage additional Sales
Managers who will both represent an individual hotel and the joint
enterprise, as well as will work with Sonestas Marketing, Revenue
Management, and Global Sales teams to leverage national brand
strategies at the local level. This is an on-property sales
o Deliver on the promise of Sonesta Service in all interactions
with guests and clients. Manage according to the Sonesta G.U.E.S.T.
standards and instill a passion for customer service in all
associates of all hotels.
o Develop new accounts, maintain existing accounts, and implement
sales strategies to achieve revenue goals and maximize profits for
the market while maintaining guest satisfaction.
o Develop and maintain relationships with key clients. Regularly
sell hotel rooms through direct client contact.
o Partner with all hotel GMs and the Regional Sales Director to
effectively maximize RevPar opportunities in the local market.
o Achieve budgeted revenues and personal/team sales goals to
maximize profitability within all areas of responsibility.
o Participate in the preparation of the annual departmental
operating budgets, the markets sales and marketing plan, and
financial plans which support the overall objectives of all hotels.
Produce regular reports and sales forecasts.
o Work as part of the senior leadership team of the hotels to
positively impact the effectiveness of the operation of the
o If managing other Sales employees, hiring and evaluating the
appropriate sales people for the hotel, directing the day-to-day
activities of the team, planning, organizing and assigning work,
developing and communicating strategies and goals. Create, train,
and motivate those responsible for developing new accounts,
maintaining existing accounts, and implementing sales strategies to
achieve revenue goals and maximize profits for the hotel, while
maintaining guest satisfaction. Advise staff of formal policies and
procedures. Manage all human resources-related actions in
accordance with Company rules and policies.
o Monitor sales activities/performance to ensure actual sales
exceed the established revenue plan.
o Analyze current/potential market and sales trends and coordinate
all activities to maintain and increase revenue and market share
through added business volume and increased rates.
o Coordinate with other hotel-level departments to facilitate
services agreed upon by the hotels leadership teams.
o Develop and maintain positive relationships with officials and
representatives of local community groups. In coordination with the
General Managers, serve as the market representative for media
related inquiries and refer sensitive matters to the Corporate
Communications Department as necessary.
o Prepare Weekly/Monthly reporting on account, individual, segment,
and tier production.
o Ensure compliance with federal, state and local laws regarding
health, safety, and alcohol services.
o Perform other duties as assigned.
Additional Job Description
QUALIFICATIONS AND REQUIREMENTS:
o Bachelors degree in Hotel Administration, Business Administration
or related field preferred.
o Previous Director of Sales experience required.
o Previous experience with select service hotels, groups and events
o Ability to speak, read, and write fluent English; other languages
o Professional verbal and written communication skills.
o Mathematical skills, including basic math, budgeting, profit/loss
concepts, percentages, and variances.
o Ability to prioritize and organize work assignments.
o Problem solving, reasoning, motivating, organizational and
o Experience with Microsoft Office, Opera and Automated Sales
o Ability to travel including some overnight travel is
o Valid drivers license required.
o Frequently standing up, bending, climbing, kneeling, and moving
about the facility.
o Carrying, lifting or pulling items weighing up to 25 pounds.
o Frequently handling objects and equipment.
Sonesta recognizes that benefits play a vital role in helping
ensure the health and financial security of employees and their
families. We offer a variety of benefits to our employees
Medical, Dental and Vision Insurance
Health Savings Account with Company Match
401(k) Retirement Plan with Company Match
Paid Vacation and Sick Days
Sonesta Hotel Discounts
Paid Parental Leave
Company Paid Life Insurance
Company Paid Short Term and Long Term Disability Insurance
Various Employee Perks and Discounts
Upon submitting your application, please ensure you complete a full
application in addition to attaching a resume. Incomplete
applications received will not be considered.
Equal Opportunity Employer-minorities/females/veterans/individuals
with disabilities/sexual orientation/gender identity
Keywords: Sonesta International Hotels Corporation, Renton , Dual Director of Sales - Multi-brand Renton - R-0023516, Sales , Renton, Washington
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